Kaiserslautern - Fachbereich Wirtschaftswissenschaften
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To foster sustainability pursuits, regulation by state-imposed legislation is often crucial, but self-regulation by corporations, associations, and other non-state actors increasingly exerts pressures
and provides incentives for sustainable practices. In order to shed more light on the complex interplay among sustainability regulations and self-regulation, this study focused on a highly regulated field:
the German wine industry. Using a social network analysis, this study identified the most central actors (e.g., associations, regulatory institutions) that need to be addressed in order to ensure the
enforcement of sustainability. By analyzing 15 semi-structured interviews with the key actors, we outlined their understanding of sustainability, and classified three distinctive governance patterns.
These mixed methods and in-depth analyses revealed that self-regulation by associations plays a crucial role in terms of enhancing sustainability, but regulation remains an important trigger in this
context. This article concludes with some lessons for regulation and self-regulation policies that can ensure sustainability within an organizational field.
A branch-and-cut approach and alternative formulations for thetraveling salesman problem with drone
(2020)
In this paper, we are interested in studying thetraveling salesman problem withdrone(TSP-D). Given a set of customers and a truck that is equipped with a singledrone, the TSP-D asks that all customers are served exactly once and minimal deliv-ery time is achieved. We provide two compact mixed integer linear programmingformulations that can be used to address instances with up to 10 customer within afew seconds. Notably, we introduce a third formulation for the TSP-D with an expo-nential number of constraints. The latter formulation is suitable to be solved by abranch-and-cut algorithm. Indeed, this approach can be used to find optimal solu-tions for several instances with up to 20 customers within 1 hour, thus challenging thecurrent state-of-the-art in solving the TSP-D. A detailed numerical study providesan in-depth comparison on the effectiveness of the proposed formulations. More-over, we reveal further details on the operational characteristics of a drone-assisteddelivery system. By using three different sets of benchmark instances, considera-tion is given to various assumptions that affect, for example, technological droneparameters and the impact of distance metrics.
Drawing on theorising on digital technologies as external enablers of entrepreneurial activities and an interactionist perspective on corporate entrepreneurship, this article examines the relationship between digital technology support and employee intrapreneurial behaviour. We propose that management support for innovation as an organisational characteristic and intrapreneurial self-efficacy as an individual characteristic moderate this relationship. Findings from a metric conjoint experiment with 1360 decisions nested within 85 employees showed that support by social media, support by collaborative technologies, and support by intelligent decision support systems were significant predictors of employee intrapreneurial behaviour. However, the relative impact of support by these digital technologies varied with different levels of management support for innovation and intrapreneurial self-efficacy.
Personalized dynamic pricing (PDP) involves dynamically setting individual-consumer prices for the same product or service according to consumer-identifying information. Despite its profitability, this pricing provokes strong negative fairness perceptions, explaining why managers are reluctant to implement it. This research provides important insights into the effect of two PDP dimensions (price individualization level and segmentation base) on fairness perceptions and the moderating role of privacy concerns. The results of two experimental studies indicate that consumers perceive individual prices as less fair than segment prices. They also evaluate location-based pricing as less fair than purchase history-based pricing. Consumer privacy concerns moderate these effects.
Based on conservation of resources theory, this paper examines the mediating mechanisms in the relationship between digital affordances and employee corporate entrepreneurship participation likelihood. Findings from an experimental study with 207 employees show a statistically significant and positive indirect effect of digital affordances on employee corporate entrepreneurship participation likelihood through employee-perceived information technology support for innovation and a statistically significant and—contrary to our expectations—positive indirect effect through employee-perceived work overload. Results are corroborated by insights from in-depth interviews with senior managers. They provide support for digital affordances as action potentials that are associated with resource gains that in turn foster employee corporate entrepreneurship participation likelihood.
Interview with Frank Petry on “Digital Entrepreneurship: Opportunities, Challenges, and Impacts”
(2022)
Frank Petry is a primal rock of Germany's startup scene. He is a serial founder, serial investor (e.g., Ticketmaster, Expedia, Lending Tree, Web.de, ESCOM), partner and member of the Advisory Board at Blue Lake VC, as well as a partner, mentor and advisory board member at the Baltic Sandbox Accelerator. Additionally, he is the CEO of PECON (Consulting) and Thundermountain (VC, Accelerator, Corporate innovation).
In der Betriebswirtschaftslehre bestehen unterschiedliche Sichtweisen in Bezug auf Unternehmensziele und deren Verhältnis zu Stakeholderzielen. Der vorliegende Beitrag untersucht das Verhältnis von Unternehmenszielen und Stakeholderzielen, wobei die zentrale Zielsetzung des Beitrags darin besteht, die Stakeholderziele zu spezifizieren, da bislang existierende Kataloge mit Stakeholderzielen wenig detailliert sind. Dabei werden die unterschiedlichen Stakeholderziele anhand ihrer drei Zieldimensionen untersucht sowie in Formal- und Sachziele unterteilt. Des Weiteren wird deutlich, dass zwischen Unternehmenszielen und Stakeholderzielen durch die differierenden Ziele der unterschiedlichen Stakeholdergruppen ständige Konflikte herrschen, wodurch es grundsätzlich innerhalb unter-nehmerischer Zielsysteme nur zu einer Quasilösung der Konflikte kommen kann.
Während des Forschungsprozesses zur Erstellung einer wissenschaftlichen Arbeit müssen zahlreiche Entscheidungen getroffen und auch gerechtfertigt werden. Dies gilt nicht nur für konzeptionelle Arbeiten, sondern insbesondere auch für empirisch ausgerichtete Arbeiten. In diesem Zusammenhang leistet der vorliegende Leitfaden einen Beitrag zur konzeptionellen sowie anwendungsbezogenen empirischen Grundlagenforschung im Controlling unter besonderer Berücksichtigung der Vorgehensweise am Lehrstuhl für Unternehmensrechnung und Controlling. Das zentrale
Ziel des Leitfadens liegt dabei in dem Aufzeigen eines Überblicks über die Grundlagen der empirischen Forschung im Controlling. Hierzu wird in einem ersten Schritt die wissenschaftstheoretische Relevanz der fundierten empirischen Forschung im Kontext realwissenschaftlicher Untersuchungen aufgezeigt und diese mit dem Forschungskonzept des Lehrstuhls verknüpft. Hieran anschließend werden einige empirische Forschungsdesigns vorgestellt, wobei insbesondere die Methodik der Vignetten-studie näher erörtert wird. Abschließend befasst sich der folgende Beitrag mit der konzeptionell fundierten Durchführung einer empirischen Studie anhand des 6-Phasen-Modells nach Reiß und Sarris (2012).
In recent decades, academia has addressed a wide range of research topics in the field of ethical decision-making. Besides a great amount of research on ethical consumption, also the domain of ethical investments increasingly moves in the focus of scholars. While in this area most research focuses on whether socially or environmentally sustainable businesses outperform traditional investments financially or investigates the character traits as well as other socio-demographic factors of ethical investors, the impact of sustainable corporate conduct on the investment intentions of private investors still requires further research. Hence, we conducted two studies to shed more light on this highly relevant topic. After discussing the current state of research, in our first empirical study, we explore whether besides the traditional triad of risk, return, and liquidity, also sustainability exerts a significant impact on the willingness to invest. As hypothesized, we find that sustainability shows a clear and decisive impact in addition to the traditional factors. In a consecutive study, we investigate deeper into the sustainability-willingness to invest link. Here, our results show that improved sustainability might not pay off in terms of investment attractiveness, however and conversely, it certainly harms to conduct business in a non-sustainable manner, which cannot even be compensated by an increased return.